News Flash


Posted on: May 26, 2020

Business Workshops, May 26-June 6

NorCal SBDC Finance Center

EVERY Monday, Wednesday & Friday
10:30-11:30 am 

Open Q & A sessions COVID Loan for businesses No registration necessary

Join the Meeting

West Business Development Center

PPP Loan Q&A

Wednesday, May 27, 2020 10:00-11:00 AM Pacific Time

Got your PPP money but don’t know how to proceed? One size does not fit all. For example, did you know that the SBDC verified last week that pre-event employees do not have to return to work for the owner to use PPP funds? Or that if an employee decides not to return for the 8 week period, the business owner needs to find a replacement? As a sole proprietor, were you told by your PPP lending institution that you did not qualify for PPP payroll because they are not "W2" employees? And how does PPP work for the employee? Come join us for this deep dive into the PPP loan and get advice and recommendations for your questions.


West Business Development Center

ABCs: Using Google My Business

Wednesday, May 27, 2020 3:00-4:00 PM Pacific Time

Trying to improve your business’s online presence? New to the world of SEO (Search Engine Optimization)? This is the perfect webinar for every business owner--your business’s online presence depends on local search engine optimization, even if the business does not have a physical location. Marianela Miclea, owner of Mendo Digital and SEO expert, can teach you the basics of: how Google My Business works, ways to make your business appear above others in searches, and how to make local SEO work for your business’s success. Bring your questions about how to get your business found online in this new Google My Business webinar. Register today before space fills up.

West Business Development Center

Reopening & Recovery: HR

Thursday, May 28, 2020 3:00-4:00 PM Pacific Time

The structure of the workplace post COVID-19 is an uncharted landscape. And the process of reopening your business is not going to be an easy one. Businesses have to consider navigating the new health requirements and restrictions and understanding PPP loan rules for bringing back employees. Join this online discussion and get ideas from a top HR consultant about managing employees in this new restrictive environment.
We will discuss:
- Return from furlough notification requirements
- How to handle employees who are uncertain about returning to work
- FFCRA Paid Sick Leave - who is eligible now?
- How will your workers “work” – remote worker considerations
- How to be in compliance with new HR guidelines


West Business Development Center

COVID-19: Redes Sociales Para Tu Negocio 
Tuesday, Jun 2, 2020 4:00-5:00 PM Pacific Time
Hoy en día la forma en que los propietarios de pequeñas empresas se comunican y se contactan con los clientes ha cambiado, especialmente en la época de COVID-19. Ahora es el momento de repensar la forma en que tu negocio se conecta con tu comunidad. Unirte a este nuevo seminario web donde compartiremos cómo utilizar Instagram "historias" para interactuar, así como cómo entretener a tus clientes, crear sorteos de productos, promover hábitos saludables, publicar memes divertidos, ofrecer un servicio gratuito, y más. Regístrete hoy para este seminario web de información.


West Business Development Center

Instagram For Your Business
Wednesday, June 3, 10-11 AM Pacific Time
Over 25 million active businesses are using Instagram to market and connect with customers today. If you are looking to increase awareness for your business or create new networks then you will not want to miss out on this webinar. Make sure to sign up today to save your seat!
This webinar is perfect for beginning and advanced social media users for their business. It will refine your skills and help you create engaging content.
Topics covered:
-Understanding the platform, the possibilities, and improving use.
-How to engage with customers and other businesses with confidence.
-Learn simple techniques for improving your digital photos and video.

West Business Development Center

ABCs: Email Marketing
Wednesday, Jun 3, 2020 3:00-4:00 PM Pacific Time

Contrary to rumors, email marketing is NOT dead - in fact, it’s one of the best ways in which to stay connected to and top-of-mind with your customers. Email marketing enables you to nurture your relationship with current and prospective customers so you can win more leads, referrals, and sales.
Topics include:
- Overview of successful email marketing
- Email marketing campaign ideas
- Using simple yet powerful email marketing tools
- Creating and sending attractive emails fast and easy
- Growing your subscriber list and segmentation
- Live Q&A


West Business Development Center

Reopening and Recovery Series: Finance

Jun 4, 2020 03:00 PM Pacific Time

There is a lot to consider when planning for reopening in a COVID world. And your finances are a key factor. You may be confused about how to use your PPP or EIDL loan, or struggling with the costs associated with the alterations necessary for staying in compliance with the new health directives. Please join us for an hour of discussion about all of these issues and more.
Additional topics include:
-Loan forgiveness
-Revisioning your business model
-Cash flow management
-Impact on your Company’s Financial Statements


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